Homes for Every Home Buyer
Every homebuyer has unique needs. Realtor.com wanted to prove to first-time homebuyers that they offer the most personalized home search experience. What better way to show this than with a group of very unique characters with the most specific home buying needs.
Instagram Stories
Pre-Roll :06 Ads
With no budget, but a lot of love for talking characters, we created 6 second pre-roll ads to grab the viewers’ attention and let them know Realtor.com is the place to go for… well, anyone.
Realtor.com by City
To drive awareness that Realtor.com is the most personalized home search experience, we created billboards with specific, personalized messages for the cities with the hottest housing markets. The Denver billboard may be my favorite thing I’ve written.
